What is WordPress?

WordPress is a free and open-source content management system. It is the most popular CMS in use on the web today, powering around 455 million websites. WordPress was originally designed as a blogging platform but has evolved into a fully featured content management system that can be used to power just about any type of website or blog. WordPress is so widely used because it is easy to use for the client but also provides excellent build options for web developers. It was suggested that around half of the top 100 websites commonly used are running on the WordPress platform.

This blog aims to discuss ‘What is a WordPress agency?’, this will review why WordPress is so popular and why people choose to set up agencies based around WordPress itself. We will also look into what services these agencies are offering and why the consumer may sway towards an agency over an individual freelancer, and why they may choose the agency.

Why is WordPress so commonly used?

WordPress is a widely used platform for many businesses, because it is so easy to build and use for multiple different people and not just for web developers specifically. As we found earlier, WordPress powers around 455 million websites across the globe. WordPress offers more than just a basic website, it offers flexibility, extensive functionality and hundreds of add-ons for business use.

What is a WordPress agency?

A WordPress agency is used to describe a specific web developer or designer that deals with WordPress directly, creating high quality design and website builds through WordPress alone. These types of companies will have lots of experience working with the site and how it is to be utilised. The agency in particular may have many different levels of staff with different qualifications, in order to offer the whole package such as, graphic design, web development and hosting professionals, so that clients can get everything then need from one specific agency.

The amount of WordPress agencies has increased in recent years and the platform has become more in demand and popular for businesses to use as a website. Being user friendly it is easy for businesses and administrators to use the website when the developers complete a handover, the editing rights and the back of house usage for the owners is part of the reason WordPress is so popular.

Whilst freelancers are popular for small businesses to approach and use, it is becoming increasingly popular for firms to begin using an agency in particular. Agencies have a professional backgrounds and businesses feel they can get all the help they need from one place. The specific WordPress agencies offer more services and work as an umbrella with many different divisions and services in order to create a full package WordPress website. This would include services such as:

  • WordPress developers
  • Web designers
  • Website maintenance
  • Website hosting
  • Graphic design
  • Marketing
  • Continuing customer service

WordPress agencies can also have the benefit of producing their own background templates, meaning that they can ensure that all clients are on the same system with consistency across the board. It makes it easier for the agencies to keep control and maintenance of websites.

An agency for many businesses is the way you can get a fully functioning website, just the way you need it to look. A completely personalised website with a professional look that cannot be achieved alone. These types of agencies also have access and knowledge to the best editors for WordPress and will ensure that you are able to adapt your website accordingly.

Why choose a WordPress agency?

You can be sure that with a specific agency they will have the experience, they may even have specific experience with similar businesses and sectors. A positive of these agencies is that they will have also come across issues and glitches before with other clients and they will be able to fix issues and answer queries quickly, as they have an in depth understanding of the platform. Clients want to ensure that the agency is quick to deliver and knows what they are doing, a specific agency will deliver quickly and efficiently, whilst understanding the project and delivering the quality and needs for the website with multiple disciplines.

Conclusion

Here at XIST2 we are web developers alongside many other things, we enjoy using WordPress and we can build multiple different websites using this creative platform. We enjoy providing outstanding services for the end user and ensuring that they get the website they have dreamed of. We enjoy working with a range of different businesses, our experience ranges from small to large businesses and our experience of building and maintaining websites is vast.

If you are looking for a website build or a website refresh, as professional web designers we do use WordPress. If this is something you are interested in or would like to work with an Oxfordshire based web design and build agency, please get in touch. We would be happy to discuss what might be the best fit for you. Email us at info@xist2.com or call us on 01993 835 117.