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GDPR – (General Data Protection Regulation)

Digital Marketing

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GDPR is going to be affecting us all from 25th May 2018, by which time all businesses must be compliant. SO.....   What is GDPR? GDPR is legislation put in place by the EU to protect personal data by giving... Read More

Off Site SEO Tactics

Digital Marketing

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  "Off-site SEO" (also called "off-page SEO") refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs).   Optimising for off-site ranking factors involves improving search engine and user perception of a site's... Read More

On site SEO Tactics

Digital Marketing

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On-page SEO, otherwise known as ‘on-site SEO’ refers to every element of your web page that you can control in order to make it visible to search engines. This will help influence the number of users (unique visitors) that will... Read More

How to Protect Your Future Direct Marketing with GDPR

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The 23rd of May 2018 is fast approaching and the thought of another compliance gives everyone a head ache. The General Data Protection Regulation (GDPR) isn’t one to ignore and a lot of people assume because they have ‘opt out’... Read More

Roves Farm Website Design and Development

Development

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Roves Farm is an established farm and visitor centre based in Sevenhampton. The farm is wholly owned by the Burr family and has become a significant visitor attraction over the years as it has rapidly expanded. The farm is a favourite destination... Read More

5 of the most successful websites of 2016 – including the ultimate of all time!

Digital Marketing

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Before designing anything within the agency we all look at some of our favourite websites for inspiration or even work on some targeted research. We always come across some thought provoking sites which thanks to the power of the internet... Read More

5 Reasons Why a Website is Important for Your Business

Digital Marketing

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I think by now a lot of people would agree that being ‘present online’ is key for any business. The internet is a world away from the old school marketing and if you are not online, you will be losing... Read More

Google AdWords – Key Tips to Run a Successful Campaign

Digital Marketing

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If you are just getting started or are thinking about entering the world of Google Ad campaigns it can always be a little overwhelming. You know it would be good for you start joining your competitors and paying for PPC... Read More

How to be your Own Creative Designer for your Business

Creative Design

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It’s always the first thing on an entrepreneur’s mind – how much is it? And can we do it ourselves? The good news is if you are resourceful enough, then yes, you can start cutting costs and manage a lot... Read More

6 Networking Tips for Your Next Event

Digital Marketing

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At XIST2, we like to not only share our knowledge on the Digital Marketing Industry, but we also enjoy meeting new people and learning different types of industry tips and tricks.   Love it or hate it, networking is essential... Read More

Why outsourcing your digital marketing is a positive for your business

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When you’re running a small business, time is a precious commodity, and marketing your brand can be an ongoing investment. It’s a common theme that most businesses don’t understand why they need to have a marketing budget because they would... Read More

5 tips and tricks on how to engage with your customers in a flash and how this will benefit your SEO

Digital Marketing

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Most experts would agree that content is key when advertising your business online. Engaging weekly with your followers is important when building trust and long-lasting business relationships with your readers.   Digital marketing is a scary world and a lot... Read More

What is the difference between off-page and on-page SEO?

Digital Marketing

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On-page SEO   On-page SEO, otherwise known as ‘on-site SEO’ refers to every element of your web page that you can control in order to make it visible to search engines. This will help influence the amount of users (unique... Read More

Why is it a good idea to keep WordPress plugins updated?

Development

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web design oxford

How many times have you logged into your WordPress Content Management System and noticed outstanding updates on your dashboard.   Not sure what to do?   What impact could not updating them have on your website?   In this short... Read More

5 top tips to consider when planning a website redesign

Digital Marketing

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We all know planning a website redesign is a daunting task. There are always so many things that need to be considered and yet so many of them seem to be forgotten.   This short checklist is designed to help... Read More

How to go about writing a website redesign brief

Digital Marketing

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Research – Take your time to have a good look around at the website you use the most, what do you like about them? What’s so good about them? What’s bad about them? Also look at your competition and how they... Read More

A beginner’s guide to SEO

Digital Marketing

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Web design

SEO – What does it stand for, what does it do & why is it important to you?   Search Engine Optimisation (SEO) is the function which search engines use to determine how visible a site is in its unpaid... Read More

HTTP vs HTTPS

Development

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Web design

Google are now prioritising HTTPS websites over HTTP websites:   Hyper Text Transfer Protocol Secure (HTTPS) is the secure version of HTTP, the protocol over which data is sent between your browser and the website that you have visited. The... Read More